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Yelverton Protea Farm

Industry
Professional Services
Services
Branding: Guides / Branding: Strategy / Branding: Visual Identity / Marketing: Digital / Marketing: Website

Situated just outside of Busselton, Yelverton is one of those places you’ve probably driven right past and never noticed the brand. In the case of Yelverton Protea Farm¬†you’ve probably even driven through the middle of this picturesque scene sitting just above the road banks and not even realised it.

Already supplying a large market in Japan, the family at Yelverton Protea Farm felt it was time to open their doors to the public as a tourist destination and a venue for hire for all to enjoy.

The brand identity was designed to help them in this transition and appeal to a new audience. A responsive brand identity was developed including three logo variations for different size and space requirements, patterns inspired by protea flowers, stationery, signage and a responsive website.