• Ukulele Wall Ukulele hanging on wall next to white board

SERVICES

Studio Papa works primarily at the stage of brand definition and expression — helping organisations clarify who they are, how they show up, and how best to own a space in the market.

Most projects begin with brand building, and often grow from there, but we’re just as happy to come in a little further down the road. Our work is considered, crafted, and driven by a collaborative process, and an open mind.

Got questions? Feel free to reach out — we love a good chin wag.

BRAND BUILDING

Brand building is about defining and communicating the soul, face and voice of what a business, project, or product is at its core.

This process is comprehensive, and explores all the big existential questions before jumping ahead to aesthetics. Time invested here helps establish strong foundations for the brand, and anchors future design, marketing and communication work with a clear sense of what you’re trying to achieve.

Typical Brand Building work includes:

  • Brand Strategy and Positioning
  • Visual Identity Systems
  • Verbal Identity, Naming, Messaging and Tone of Voice
  • Brand Guidelines

DESIGN & PRODUCTION

Once an identity is built, the focus shifts to bringing it into the world.

Design & Production is about translating ideas into tangible outputs — making sure a brand identity is consistently applied, but also spotting the opportunities where the brand kit can be extended into key touchpoints.

This work often follows directly from earlier brand building projects, but can also involve applying an existing identity to new contexts, if the existing brand is fully formed.

Typical Design & Production work includes:

  • Packaging
  • Websites
  • Print

ONGOING SUPPORT

Much of Studio Papa’s work comes from long-term client relationships.

Ongoing support typically involves working within an established brand. We offer services including consulting, creating content or design material across a range of marketing and communication deliverables.

Typical Ongoing Support work includes:

  • Campaign and EDM planning, writing and design
  • Social media content and templates
  • Publications, programs and recurring communications
  • Small-to-mid scale campaign development